DUXANAALL WORK
2025 · Identity · Art Direction · Packaging

Velora

A modern heirloom — refined, considered, quietly bold.

*OVERVIEW

Velora — at a glance

Velora needed an identity that balanced timeless elegance with contemporary craft. We built a refined visual world rooted in restraint and detail.

THE PROBLEM

What we were solving

Translate a heritage product story into a brand language that feels current without losing its sense of legacy.

THE APPROACH

How we solved it

A serif-led wordmark anchored by a custom monogram, paired with warm neutrals and editorial layouts that let the product breathe.

Services rendered

*SCOPE OF WORK

Logo & identity

*MARKS
Velora dark wordmark
Velora light wordmark
Velora wordmark on noir bottle label
Velora wordmark on flat-lay bottle

Brand in action

*APPLIED
Velora campaign — portrait with bottle
Velora campaign — editorial black & white
Velora gold edition on terracotta set
Velora amber edition — interior scene
Velora natural parfum oil flat-lay
Velora campaign composite
*PALETTE
Velora Ink
#1F1B16
Bone
#EFE7DA
Champagne
#D8C3A0
Clay
#A26B4A
*TYPOGRAPHY
DISPLAY · Playfair Display
Aa Bb Cc
BODY · Montserrat

The quick brown fox jumps over the lazy dog. 0123456789 — refined typography sets the tone for every touchpoint.

*LET'S BUILD SOMETHING

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